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Mixed Grounds Coffee
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Food & Beverage

We created a visual identity system for Mixed Grounds Coffee — a local San Diego coffee brand rooted in culture, community, and creativity. Our goal was to capture the energy of the neighborhood and the craft behind every roast.

Brand Strategy
Campaigns

We partnered with Mixed Grounds Coffee — a San Diego-based coffee collective that celebrates culture, creativity, and connection — to bring their vision to life through brand strategy, visual identity, and packaging design.

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Our goal was to create packaging that not only stood out on the shelf but also told a story — one brewed from community roots, artistic expression, and the love of good coffee.

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The final design system highlights bold typography, textured patterns inspired by local art, and a modern yet approachable tone that reflects Mixed Grounds’ inclusive vibe. From concept to shelf, the packaging connects directly to the brand’s mission: bringing people together over culture and craft, one cup at a time.